Company has been part of the Decolar Group since 2020
REF+ becomes the communications agency for Best Day, travel, accommodation and experiences platforms in Mexico. The company has been part of the Decolar Group since 2020.
The first result of the partnership begins to be broadcast in the Mexican market. Under the concept “Travel to your Best Day. Best Day, let’s travel together”the campaign, produced by BlackDoor, highlights the company’s mission, which is precisely to provide the best day for each of its customers.
“The campaign portrays, in a joyful and musical way, that, alongside BestDay, everyone can have their ‘Best Day’ in the destinations that Mexicans most like to travel to, always with close service from one of the largest travel agency networks with physical stores in Mexico”, highlights Renato Pereira, partner and CCO at REF+.
The advertising campaign is being broadcast on digital platforms and the main TV and radio stations in Mexico, in addition to the brand’s social networks.
