Carla Mita has worked at Credicard, Santander, Bradesco, among others
Visa announced this Monday (13) the new vice president of marketing for Brazil. Carla Mita starts to lead the company’s communication projects, including initiatives aimed at customers, among others.
According to the company, the executive seeks to consolidate and expand knowledge regarding exclusive sponsorships, and the advantages offered by the brand to consumers, such as Go with Visaoffer program.
Carla Mita graduated in technology from the Pontifical Catholic University of Rio de Janeiro (PUC-RJ), with a postgraduate degree in business administration.
In his more than 25 years of experience in the insurance, payments and financial market sectors, he worked in renowned companies such as Credicard, Santander, HSBC, Bradesco and Porto Seguro.
“By joining Visa, a company that has innovation in its DNA, I hope to be able to contribute so that the various Marketing initiatives can gain scale and, with this, maximize the perception of value of our solutions among our customers”, said Carla Mita .
