Jeferson De will be part of the team of directors responsible for advertising and content for brands
O2 Filmes announced the arrival of filmmaker Jeferson De to the production company’s team of scene directors. He will join the group, returning to advertising and content for brands.
The director, who has already worked in partnership with the producer, recently received an invitation to formalize the partnership as a new leader on the team.
“Jeferson De is extremely creative and completely connected with what is happening in the audiovisual market. As a director, he has already worked with us on successful projects and the invitation to formalize the partnership at the house was natural. Here he will be able to enhance his talent and creativity , contributing to O2’s news”, said Rejane Bicca, advertising director.
Throughout his career, in addition to short films, Jeferson directed films such as Doutor Gama (2021), in partnership with O2, as well as Brder (2010), O Amuleto (2016), Correndo Atrás (2018) and M-8 – When Death Helps Life (2019).
On television, he directed the series Escola de Gnios (2018) and Pedro e Bianca (2012), winner of the Emmy Kids, the GNT series Hisrias de Famlia (2022), in addition to the soap operas Bom Sucesso (2019), Alm da Iluso (2022 ) and Terra e Paixo (2023), all from TV Globo.
For two years, Jeferson has been part of the group of Brazilians voting at the Academy, the organization responsible for the Oscars. “I know that the space of advertising expands diversity. We, black people, need to be beyond the screen, that is, to be behind the cameras”, highlighted De.
