Action has a campaign signed by Fernando Duarte and Henrique Del Lama, produced by Caf Royal and audio production by Jamute udio
The NGO SP Invisvel announced the eighth edition of Invisible Christmas. This year, the organization will have a team of volunteers whose main objective will be to spread the feelings surrounding Christmas through the streets of the capital of São Paulo.
Between the months of November and December, the NGO will offer 15 Christmas dinners for homeless people, with the expectation of delivering more than 10 thousand meals and serving more than 5 thousand people this year.
To raise financial donations for this social initiative, advertisers Fernando Duarte and Henrique Del Lama created the campaign “Help us remember that Santa Claus exists”, produced by Caf Royal and stage directed by Georgia Guerra-Peixe, aka Joca. Sound production is carried out by Jamute udio, with executive sound production by James Feeler.
“Our goal is to bring welcome and celebration to those who don’t have the opportunity to experience this with their families. To achieve this, we created a moment with quality food, active listening and everything a true family should do. Once again, we want to take people living on the streets of invisibility”, explained Andr Soler, CEO of SP Invisvel.
For now, the film is shown only on the social networks of the NGO SP Invisvel, but there are expectations that the campaign will reach TV channels, with pre-bonus screenings.
To conclude the actions in a celebratory atmosphere, SP Invisvel’s last supper will be held at Mooca, together with Father Jlio Lancelotti. To contribute to the campaign, the organization receives donations of any amount also through the website Natal Invisvel | SP INVISIBLE INSTITUTE.
