The new unit will be under the command of Fbio Reis, CMCO of the business unit, and with the editorial management of Jorge Corra
The Omelete Company announced the incorporation of Chippu as its new business unit. Starting this Thursday (23), the platform becomes one of the official brands of the Holding, which already has Omelete, The Enemy, Gaules, Baiano, BIG and CCXP.
The new unit will be under the command of Fbio Reis, CMCO of the business unit, and with editorial management by Jorge Corra. Chippu’s founding partners, Thiago Romariz and Luigi Pedroni, will remain engaged in their participation in the business, while Thamer Hatem remains an advisor to the company.
Thiago Romariz returns to Omelete as Director of Content and Innovation, Luigi Pedroni takes over as Director of Technology of the content unit and the Chippu team of employees will also be part of the O&CO team.
“Joining Omelete, a brand that has revolutionized the market for so many years, is a source of pride and excitement. This is a union that we believe has the potential to change the way people see content, technology and entertainment in general, whether a consumer or a brand”, stated Romariz.
The strategic union aims to improve the entertainment consumption experience, connecting content curation and technology, in addition to expanding companies’ data intelligence. For Omelete, the collaboration will be beneficial to the community, allowing a harmonious union between entertainment, technology and information, in a way that is accessible to everyone.
“We are happy and proud to join Chippu. We know how, in such a short time, they have managed to build a very significant community and we will unite all our years of history and information from Chippu’s base Omelete, thus building a valuable relationship and benefits for the geek community and pop culture fans. Having engaged and well-known partners in the market is something we are always looking for”, added Fbio Reis, CMCO at O&CO.
