Event takes place in Rio de Janeiro in 2024
Agency eight is responsible for developing and staging the Red Bull BC One world final, which will take place at the Jeunesse Arena in the city of Rio de Janeiro on December 7, 2024.
After 12 years, the world final will celebrate its twentieth anniversary by returning to Rio de Janeiro, which is a great breaking scene, being the perfect stage to celebrate the beauty and representation of Brazilians in this competition. Red Bull’s eight partner since 2010 and has been in charge of important national and international deliveries.
celebrating this partnership that has already completed more than a decade between Red Bull and eight, we have launched another extremely important project for the local and global scene. Red Bull BC One has purpose in its essence and in Brazil it symbolizes the culture, dances and sounds that represent our country. After holding four regional and Brazilian finals of the event in recent years, we are ready for this, which is the most important delivery of this initiative every year, says Guil Salles, CEO of eight.