Launch of the collectible item took place at CCXP, in So Paulo
Fandom Box launched the Silvinho doll, a toy that represents the SBT presenter, Silvio Santos. The news was announced during CCXP, which takes place in So Paulo.
According to the brand, the toy pays homage to ‘classics that left lasting marks on previous generations’. Fandom is present at the SBT stand, offering the purchase of the collectible.
We have an ongoing commitment to building not just products, but experiences that inspire and transform the experience of fans. We are taking to the biggest geek convention in the world characters that encourage nostalgic journeys, in addition to paying deserved tributes to Brazilian figures”, said Marcelo Silva, marketing manager at Lider Brinquedos.
