Agreement guarantees brand exposure in the arena, on the athlete’s kit, on-site action options and on the online scene
The King and Queen of the Sea ends its season with the stage on Copacabana beach, in the South Zone of Rio de Janeiro and, for the second year in a row, guas do Rio will sponsor the event that takes place between the 9th and 10th of December.
The agreement guarantees the company brand exposure in the arena, on the athlete’s kit, on-site action options and on the online scene, in addition to signing the debut of the Super 3 race.
“We work to bring better health and quality of life to people. Therefore, in addition to promoting sanitation, which has a positive impact on the environment, Copacabana beach is an example, we support actions aligned with this purpose. The King and Queen of Mar protects the beaches and encourages healthy habits through sport”, said Alexandre Bianchini, president of guas do Rio.
The Copacabana do Rei e Rainha do Mar stage already has more than 4,500 registered participants, with great possibilities of being the edition of the event with a record number of participants. The festival includes competitions and has been held since 2009 by Effect Sport.