L’Occitane en Provence is inspired by the “art of giving”

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L’Occitane en Provence is inspired by the “art of giving”





















Piece developed by Outpromo starring the brand ambassadors

L’Occitane en Provence invoked the Christmas spirit in its campaign “Choose to celebrate Provence Christmas”, starring Marina Ruy Barbosa and Bruna Lombardi, brand ambassadors.

The piece, signed by Outpromo, presents the essence of French Christmas to the Brazilian consumer in a film that adapts the festive date to the values ​​present in Brazilian parties and meetings and that has the slogan “Vivre la joie”, which means “joy of living” in Portuguese.

The communication also presents the brand’s Christmas kits.


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