Among the news at BBB24, Boninho announces opening with Alok, extra rooms and unusual prerequisites.
With the end of the year approaching, expectations for BBB24 increase with each passing day. In this next edition of the reality show, With its debut scheduled for January 8th, the most watched house in Brazil will feature 20 brands.
Among them, the appliance manufacturer Electrolux will be on the program to show the brothers and the public the innovations in technology and design that the brand offers.
In addition to Electrolux, Globo revealed the other sponsors that will be present in the activations and activities at the house.
The list includes: Ademicon, Amstel,ChevroletCIF, Delcia, Downy, Esportes da Sorte, Hypera Pharma,iFoodEgg, Latam, McDonalds,Free market,NestleOh, Pantene, RexonaIt’s Stone in the evening.
Just like in the previous year, in which sponsorship plans ranged from R$15 million to R$105 million, Globo divided the sponsorship quotas into different categories, such as Big, with a value of R$114.4 million each, Camarote, with R$87.4 million and, finally, Brother, with R$20.6 million.
BBB news at CCXP23
This past Sunday (3), the director of Big Brother Brasil, JB Oliveira, known as Boninho, shared at the CCXP pop culture event some news that is coming on the program.
During the afternoon, the director of reality show revealed, on the Omelete by Banco do Brasil stage, that BBB24 will not have doctors and other high-level professionals, but a more popular cast. In order to emphasize his speech, Boninho commented that one of the crucial factors in defining a participant’s entry into the cast is if they have their name on Serasa (a database system for debts with financial institutions).
During the Globoplay panel, presented by Sabrina Sato and Paulo Vieira, Boninho revealed the addition of a new room to the program, totaling four rooms, including the leader’s. Another important announcement was about the new opening of the program, which will be made by Alok and Paulo Ricardo. Although the song, which became BBB’s anthem, remains the same, the new version will feature a beat made by the DJ.
Specifically about Globoplay, the director announced that the streaming have an exclusive channel to accompany the leader in all moments. This news has interesting details that he covered:
“There will be a camera that will follow the leader at all times. A channel on Globoplay, as well as those that already exist with cameras in every room of the house just to follow the leader. An artificial intelligence will follow, said the director.
In addition to the new AI camera, the program will be discussed in a daily videocast, from Monday to Sunday, from 7pm to 9pm. The new program will replace the framework that won the public’s hearts, CAT BBB, presented by actress and comedian Dani Calabresa, who will not return to the program due to scheduling issues.
The broadcaster confirmed that the show will bring some humorous talents, but the names of the new presenters have not yet been announced.
Year of changes
Did you think it was too much? Don’t worry, there’s more. The new edition of the long-running Globo program will have a new category of participants. In addition to the classics Pipoca and Camarote, Big Brother Brasil will have a group called Puxadinho, but no information was released about the new feature.
Another change is in the house’s voting system, in which the public will not have to vote for who they want to eliminate, but for whoever they want to remain in the house.
BBB24 promises to bring significant transformations to the most watched house in the country. After these small previews of what is to come, the public can only wait for updates on the names of the future brothers that Brazil can follow from January 8th.
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