Last Tuesday night (5), the AlmapBBDO It once again won the ‘Agency of the Year’ award at the Effie Awards Latin America 2023. This is the second consecutive time that the agency, led by Filipe Bartholomeu, has been nominated. In total, there were 20 trophies, 9 gold, 7 silver and 4 bronze, with work for clients such as Amazon, Electromedia, GOLGroup HabibsThe Heineken Company, MetaUN Global Compact in Brazil, PepsiCo e Volkswagen from Brazil.
At the awards, held in Punta Del Leste, Uruguay, BBDO also took the trophy for Network of the Year. Recently, Almap had already been crowned Agency of the Year, in the 54th edition of the Effie Awards Brazil, remaining as the most winner in the history of the award. In June this year, it was also elected as the ‘Agency of the Year’ in Latin America by Effie Index Latam, ranking which takes into account the performance of agencies in the Effie’s own awards. In this rankingin fact, the only Brazilian in the global top 10.
Check out AlmapBBDO’s work awarded at Effie Latam 2023:
WhatsApp: The privacy gesture
2 Ouros (categories: Media content partnership Services and Other Services/ Other services
1 Bronze (category: Great Media Idea/ Media Idea – Services)
UN Global Compact in Brazil and B3: TERR4 The most urgent IPO in the world
2 Golds (categories: Positive Impact – Environmental – Brands/Positive change – Environmental Brands and Business-to-Business – Entities without profit motives)
FYS: Less sugar and less marketing
2 Diamonds (categories: David versus Goliat and Influencer – Products)
Volkswagen do Brasil: Geraes – 70 years Volkswagen
1 Ouro (Category: Carpe diem – Products)
1 Prata (Category: Vehicles)
Doritos: Dynamite
1 Ouro (Category: Launch of New Products Or Services – Line Extension/ New Products Or Services Launches – Line Extension
1 Prata (Category: Branded content – Products)
Electromidia: Friendly Shelter
1 Gold (Category: Business-to-Business – Services)
Amazon: Eye on the bid – Amazon sells everything
2 Pratas (Categories: Media content partnership – Services and Retail category)
GOL Linhas Areas: Thank you for the advertisement
1 Prata (Category: Social networks/ Social media – Services)
1 Bronze (Categoria: Marketing promocional/ Promotional marketing)
WhatsApp: Against blows
01 Prata (Category: Influencer – Services)
Volkswagen do Brasil: Returning to the leadership of the Novo Polo hatchback
1 Prata (Category: Brand revitalization)
1 Bronze (Category: Launch of New Products or Services – Line Extension/ New Products Or Services (Launches) – Line Extension)
Habibs: Call everyone!
01 Bronze (Category: Restaurants/ Restaurants)
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