The line features limited edition footwear, clothing and accessories that incorporate elements from the character’s universe.
Converse, in collaboration with Warner Bros. Discovery Global Consumer Products, launched a collection to honor the release of “Wonka”.
The line features limited edition footwear, clothing and accessories that incorporate elements from the universe of the character Willy Wonka.
The Converse x Wonka collection creates two versions of the Chuck 70, one in premium Chocolate Swirl leather, with prints that refer to the movement of the candy in liquid form, and another structured in furry suede, inspired by the Oompa Loompas.
The classic Chuck Taylor All Star also got two colors, including the Swirl print in a shade of purple, referencing Wonka chocolate packaging, complemented with a gold detail on the upper part of the sneaker that represents the tickets distributed by the character. in your products. The second option is made in burgundy red Corduroy, velvet inspired by Willy Wonka’s clothes.
The collection’s t-shirts feature gold prints and details from the Converse x Wonka brands. Another highlight is the jogging sweatshirt set that again features the Swirl print.
For accessories, a double-sided hat was developed in polyester fabric on one side and French terrycloth on the other, accompanied by a Go 2 backpack that matches the Chuck Taylor All Star in Corduroy.