Purple announces new head of art

Guto Asanuma has worked for clients such as Hoteis.com, Electrolux, Kopenhagen, Campari, Santander and Peugeot

Purple announced the arrival of Guto Asanuma as head of art at the agency.

Having worked for agencies such as Leo Burnett, Artplan and FCB Brasil, the executive has worked for clients such as Hoteis.com, Electrolux, Kopenhagen, Campari, Santander and Peugeot.

“I’ve had the pleasure of working with Guto for a few years and I fully trust his work and commitment. I’m sure that his arrival Purpple will bring an even more careful look at the art direction and design of our deliveries from here to forward”, said Rodrigo Niemeyer, head of creation at Purple.