The event will be sponsored by XP Investimentos, Perdigo na Brasa, Hellmann’s, São Paulo City Hall and SPTuris
NFL Brasil announced that the second edition of NFL in Brasa will take place between the 9th and 11th of February, in So Paulo. The event created and carried out by Effect Sport.
The 2024 edition will take place at ARCA, in Vila Leopoldina, and will feature the participation of the official sponsors of the NFL in Brazil, XP Investimentos and Perdigo Na Brasa, in addition to sponsorship from Hellmann’s, Prefeitura de São Paulo and SPTuris.
“The success of the first edition of NFL in Brasa was already expected, but we really exceeded all expectations. It was beautiful to witness entire families experiencing unforgettable moments there. Therefore, we decided on an even grander event in 2024, for a larger audience, with more and new exclusive attractions. The number of fans is growing more and more in the country, a very special moment for the NFL in Brazil, and that’s why we are designing another historic edition of the event”, revealed Claudia Helena Porto, project director at Effect Sport.
The location will have space to display exclusive items from the 32 NFL franchises, as well as special content and materials from the finalist teams, as well as a larger gift shop than last year. This year, fans will also be able to compete in Madden, the ultra-realistic VR NFL Pro Era and compete for prizes during the three-day event.
The last day of the event will be marked by the broadcast of Super Bowl LVIII, which will be held in Las Vegas, in the United States. The game will feature the traditional halftime show led by singer Usher.
On the last of them, Sunday, the big attraction will be the Super Bowl LVIII exhibition, which will be held in Las Vegas, United States. The traditional halftime show at the stadium will be led by singer Usher, one of the biggest names in the R&B, pop and hip hop musical genre.
In 2023, the event received more than 7 thousand fans, which made NFL in Brasa the largest international Super Bowl event in the world, with the exception of the United States. See the pictures:
