The play signed by GMK and Polvo Content and directed by Cristiansen Salazar
mrjackbet announced the launch of its new campaign starring actress Deborah Secco and coach Renato Gacho.
The play, signed by GMK and Polvo Content, directed by Cristiansen Salazar, brings different ways to have fun betting and aims to celebrate joy and fun in the sporting universe.
The film takes place in a bar and has a relaxed approach and the protagonists, Renato and Deborah, lead a light and fun conversation about different expressions that refer to sports betting.
With a well-designed offline media strategy, the campaign will be broadcast on channels such as Globo, Sportv, SBT, Record and Band and on Rdio Atlntida, aiming for a regional reach in the states of Rio Grande do Sul and Santa Catarina.
The communication will also have visibility in OOH (Out of Home) media, in strategic locations, in addition to highlighting the sponsorship of Planeta Atlântida, which takes place on the 2nd and 3rd of February, in Rio Grande do Sul.
