Burger King wants to change the name of McDonalds Island

Piece signed by DM9 invites customers to help the network and, in return, deliver discount coupons

Burger King Brasil wants to change the name of McDonald’s Island to “Ilha Wooper” and, to do so, is counting on the help of the fast food chain’s fans.

In the campaign, created by DM9, BK is inviting consumers to participate in the request by helping to change the Island’s name by going to Google Maps, typing “Ilha Whopper” to locate the island and commenting with the hashtag #IlhaWhopper.

By doing so, the customer will receive a discount coupon via email for R$15 on Whopper to use at BK Delivery.