The block will feature brand actions in promotions for revelers, in addition to the distribution of gifts at the gathering
Riachuelo announced that it will be the official fashion brand of Trio Coruja, which will take place in Salvador and will be led by Ivete Sangalo.
The block will feature brand actions in promotions for revelers, in addition to the distribution of gifts during the three days of festivities. The singer will be Riachuelo’s official partner and wear the brand’s clothes during pre-carnival together with dancer and influencer Lore Improta.
Riachuelo is a genuinely Brazilian company and, no wonder, it has become one of the biggest brands in this country, precisely because of its democratic outlook and attention to the differences and diversities of this large and culturally strong Brazil, comments Ivete Sangalo.
The Trio Coruja will take place on the 10th, 11th and 12th of February, but the Carnival collection is already available on official e-commerce and in Riachuelo stores.
