For the second year in a row, it marks being in the singer’s trio and taking influencers to enjoy the party
Seda renewed its partnership with Ludmilla and will be for the second consecutive year in the “Fervo da Lud” block, which takes place on February 13th, in Rio de Janeiro.
In addition to being present in the trio, the brand will also bring some names from its team of influencers such as Nina Gabriela and actress Giovana Cordeiro, who, in addition to enjoying the show, will also record the moment and share it with their followers.
“We are very excited to join Fervo da Lud again in Rio and work together with an artist who not only inspires many of our consumers, but also represents the diversity of Brazilian women and the freedom to be who we want to be. As a brand, We seek to work with personalities who have similar purposes to Seda’s, and Lud certainly brings this DNA of the Brazilian consumer”, said Jessica Safatle, Seda’s Senior Marketing Manager.
