A Samsung announces master sponsorship of Lollapalooza Brasil 2024, one of the biggest music festivals in the world. This is the fifth consecutive year that the brand is present at the festival and, this time, in addition to the traditional Ferris wheel, which provides the best view of Lolla BR, the company will also be present with the Samsung Galaxy stage.
Samsung’s presence at Lollapalooza Brasil 2024 strengthens ties with our brand’s fans and helps us materialize the attributes of our products. The new Galaxy S24 series will be the focus of our activations. We will show the public the full power of the Galaxy AI1, our artificial intelligence embedded in the new smartphones and how, with them, they can enjoy the festival even more. The zoom of the Galaxy S24 Ultra, for example, in addition to bringing the stage up to 100 times closer, features Nightography2, ensuring quality in all photos and videos taken during the festival, even at night, explains Carolina Corrales, senior Relations manager Audiences, Influencers and Brand Experience from Samsung’s Mobile Experience area in Brazil.
Lollapalooza Brasil 2024 takes place on the 22nd, 23rd and 24th of March, at the Autdromo de Interlagos, in So Paulo (SP). For more information about the festival, visit the official site.
Galaxy AI is Samsung’s artificial intelligence. Samsung makes no promises or guarantees regarding the accuracy, completeness, or reliability of the outputs provided by the AI features. Samsung account login may be required to use certain AI features. Image quality using the Nightography feature may vary depending on shooting conditions, including multiple subjects, low light conditions, lack of focus, or moving subjects.
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LollapaloozaBrazil 2024
Date: 22, 23 and 24 of 2024
Location: Interlagos Racetrack | Av. Sen. Teotnio Vilela, 261, Interlagos So Paulo (SP)
Tickets: Buy your ticket at official event website
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