O Pix, a payment method created by the Central Bank, in which funds are transferred between accounts in a few seconds, has gained a lot of popularity among Brazilians in recent years. According to a recent study by McKinsey consultancy, it is already the preferred form of payment for Brazilians, even surpassing transfers and cash.
Pix can be made from a current account, savings account or prepaid payment account. In addition to speeding up payments, it offers a high level of security, as it uses cutting-edge encryption, two-factor authentication and constant monitoring by the Central Bank to protect transactions against fraud, helping to protect people and companies.
Therefore, you can now use Pix as a payment method when creating campaigns on Facebook. Google Ads. By choosing to pay via Pix, you save time to focus on what you do best: manage your business.
With Pix, payment settlement takes place in real time, and the payer and recipient are notified about the completion of the transaction. This is another one of the efforts of Google to remain firm in our commitment to providing advertisers with an increasingly secure and convenient payment experience.
How it works
To enable the use of Pix in your Google Ads account, you must use the manual payments setup, have a billing address in Brazil and select the Brazilian real (BRL) as the currency. Follow the step by step below:
- In your Google Ads account, click the billing icon;
- Click on Summary;
- Click the Add Payment Method button;
- Select Pix as your payment method;
- Enter the amount you want to pay and click Make a payment;
- Scan the QR code in your bank’s app, copy or download the code displayed on the screen.
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