APUMAannounced the launch of two editions of the King Ultimate football boot. The exclusive items pay homage to two legendary players who used the iconic line: the King Forand the DutchJohanCruyff.
Inspired by idols, the brand innovated by mixing modern and sustainable style with classic design. The relaunched model became one of the favorites of many football stars, establishing itself as a historic item. The limited editions feature illustrations composed of the colors of the legends’ national teams, with a classic black base.
With a focus on sustainability, the boot’s upper features a material called K-Better in place of its predecessor K, considered an innovative and environmentally conscious material that looks and functions like leather.
Furthermore, recycled from industrial waste, the new technology is synthetic based, while being 30% thinner, twice as elastic, and 10 times more durable than the previous fabric.
In a limited edition of just 2 thousand copies, the two versions of the King of the Legends Pack are available on the official PUMA website for 230.
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*With information from MKT Esportivo/ Cover photo: Disclosure/ PUMA
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