Douglas Tavolaro will be the chairman and president of the Editorial Board
Time Brasil, a new media group in the Brazilian market, brings the CNBC business journalism brand, owned by NBCUniversal, to the country. CNBC produces real-time news consumed by more than half a billion people every month across all platforms.
The company will not only be a multiplatform business news channel, with 24-hour coverage, but will also present a varied program with themes that influence and inspire the business world, including politics, sports, lifestyle, entertainment programs and reality shows.
The new company is led and founded by journalist Douglas Tavolaro, who has 25 years of experience as founder and leader of large journalism companies in Brazil. Tavolaro will be the chairman and president of the Editorial Board, which will operate independently and follow international editorial standards.
Based in London, the company Attention Economics, specialized in international media ventures, worked in partnership in structuring the new business. The company is represented by Gregory Beitchman, who served as Senior Vice President Commercial for WarnerMedia and CNN International, and as global commercial leader for Thomson Reuters.
Beitchman has been instrumental in launching more than a dozen new media companies around the world. He implemented licensed operations for Bloomberg in Eastern Europe and for CNN in Japan, Switzerland, the Czech Republic, Indonesia, the Philippines, Turkey, Greece, India and Africa.
The licensing agreement includes access to all exclusive content produced by CNBC around the world and will be shown, first hand, by the Brazilian company on TV and on all digital platforms.
CNBC produces more than 15 hours of live programming daily on a 24/7 news network produced by CNBC in the US, Asia, the Middle East and Europe. It has newsrooms in Singapore and London, connected to broadcasting studios in major international markets.
Team
The new company will be launched with editorial headquarters in So Paulo, the country’s financial capital, and will have correspondents in the main Brazilian cities and abroad. The company will have a multimedia presence and will be available on television, streaming, digital platforms and other means of distribution.
The launch date of the new station will be defined in the coming months.
Starting this month, the company will begin several activities to set up infrastructure, define headquarters, brand identity and content, in addition to recruiting and training journalists and production teams throughout Brazil.