With a campaign and twice as many products, the brand invites consumers to enjoy the gift and the flavor
Dengo Chocolates is proposing a reflection for Easter this year, such as the essentials and the enchantment with the present.
For the date, the brand launched the “Living with Great Taste” campaign and invites consumers to appreciate the gift, the emotional Brazilianness and the flavor.
Communication reflects the importance of pause, reflection and essentials, recognizing the present moment as fundamental for renewal, in addition to having the purpose of bringing to light the essence of everyday life, offering warmth and affection in each piece of chocolate.
“Our proposal is to take people on a sensorial journey that goes beyond chocolate, an invitation to savor each moment with intensity, connecting to a life with great pleasure. We want that in each piece of dengo, our consumers remember the dawn, the end-of-afternoon hug and the typical and unforgettable flavors and knowledge from mother or grandmother’s house, and, above all, that each one reflects through our dengos that the essential thing is to be simple, tasty and sustainable”, highlighted Estevan Sartoreli, Co- CEO and founder of Dengo Chocolates.
The brand has doubled the number of launches for this year’s date and has highlights ranging from the Quebra-Quebra line, including stuffed products, gift items, cut Dengo and a children’s line. Another Dengo bet is the Ovo Experincia Amaznica, produced with cocoa grown by women in the Medicilndia region, Pará.
