O Grande Assador is produced by the steak house chain Bull Prime and recorded at Capivari Eco Resort, in Campina Grande Sul, Paraná.
Cerveza Patagonia will sponsor the reality show, O Grande Assador, which aims to find the best barbecue in Brazil.
The program premieres on RICtv do Paraná, this Saturday (19), and is produced by the steakhouse chain Bull Prime, in addition to having guest judges and renowned chefs such as Ivo Lopes, Eva dos Santos and Lorena La Cava.
Presented by Marcos Canan, owner of Bull Prime, the program is a super production recorded at Capivari Eco Resort, in Campina Grande do Sul, Paraná. “The Grande Assador fulfills a dream of mine to produce high quality content about barbecue so that people can have fun while they learn. Barbecue is an art in the public domain, but we can always improve the technique”, said the presenter.
For Eduardo Fernandes, marketing manager for Cerveza Patagonia in Brazil, this is a great opportunity to unravel the secrets of fire and reconnect with its origin. “The barbecue is a great ally for the flavors of our beers, especially the parrilla. We like to explore new flavors, new landscapes and new senses, and this reality show allowed us to bring this very special tradition from Argentina, our point of origin and source of inspiration”, he commented.
The episodes feature Karol Meyer, Clemilda Thomé, Gabriel Casagrande, Renaldo, Diego Wantowsky, Pablo Vaz, Ale Mortier, Mariah Luz, Fabbi Cunha, Felipe Casas, Jr. Marcondes, as well as MMA legend Wanderlei Silva.
The program will air on RICtv’s four stations in Paraná and the contents will also be broadcast on Jovem Pan Curitiba, Ponta Grossa and Cascavel, RIC FM and Folha FM, in Londrina. Behind the scenes can be seen on social media.
For those outside the state of Paraná, Bull Prime TV on YouTube will make the episodes available right after the broadcast on RICtv, in an uninterrupted version and unpublished content.