After the repercussion, BETC Havas and the application contacted the application’s Chinese team
During the broadcast of Big Brother Brasil 2024 this Thursday (14), Beatriz was moved when she thanked Kwai for “giving her such a cool party”, referring to her leadership’s party, and also asked that “God bless her family” of the app’s owners.
As soon as the speech was shown on TV, the topic became one of the most talked about on social media, with people even questioning whether the participant knew that Kwai’s owners were Chinese.
With this on the networks, BETC Havas and the application decided to interact with some profiles, responding to messages in Chinese, but the matter became even bigger when the owner of Kwai, Ji Cheng, published a video aimed at Beatriz.
It was here that they said that Kwai’s owners don’t know who the @BeatrizRBrasil ? Well, I have a message for all of you lol #BomPraKwai #KwaiNoBBB #BBB24 pic.twitter.com/Bqf88LVTxI
— Kwai Brasil (@KwaiBrasil) March 15, 2024
“We saw that you really enjoyed the ‘Good Pra Kwai’ moments in the leader’s boosts. I would like to thank you for your affection and blessings”, said Cheng.
To date, the video has been watched more than 800,000 times and shared by several profiles on X (formerly Twitter).
Kwai has been one of the sponsors of BBB 24 since last year, he has already signed the test and is a sponsor of Turbinadas at the leader’s party, which presents the leader of the week with a moment focused on his personal tastes.
In this latest “turbo”, Beatriz won a freshman show where she can show off her gifts as a presenter and merchandiser.
