Daniela Ayala aims to give more visibility to the brand and support the firm’s growth
Veedha Investimentos, an independent agent office affiliated with XP, announced the hiring of Daniela Ayala for the new position of head of marketing. Graduated in Advertising from Escola Superior de Propaganda e Marketing (ESPM) and an MBA in Business Administration from Fundação Getulio Vargas (CEAG/FGV), Daniela has expertise in project management in Marketing and Communication & Business Solutions with a focus on B2B Technology.
The executive arrives with the objective of implementing an integrated communication management to unite awareness and lead generation strategies that are capitalized, optimizing the large investments planned for 2022.
“As a professional challenge, my mission is to give more strength and visibility to a brand with purpose, which has everything to work out, and to further support the company’s growth. The financial, capital and investment market in Brazil is booming. It’s a blue ocean”, says the Head of Marketing.
