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Vert becomes Veja in Brazil and launches new collection
![Sportv and Emicida come together to encourage athletes at the Olympics]( "Vert becomes Veja in Brazil and launches new collection 4")
Brand invites people to look beyond the sneakers that arrived in Brazil in 2014
Vert announced its name change and will now be called Veja.
With the new moment, the brand invites people to look beyond the sneakers that arrived in Brazil in 2014.
To celebrate the new chapter, Veja is reintroducing its first sneaker, the Volley, which was launched in 2005 at the Palais de Tokyo in Paris, sold 5 thousand pairs and was inspired by Brazilian volleyball from the 70s.
The brand’s first collection in Brazil is being launched this Friday (22) on the website and in partner stores.
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