Former Santander will be responsible for contributing to the advancement of transformational change in the business
The Enjoei Group announced the arrival of Igor Puga who, in addition to becoming a partner, will also assume the role of executive vice-president from May 1st.
The arrival of the ex-Santander and the creation of this new figure within the group’s structure reflects Enjoei’s moment of expansion. Alongside Ti Lima, CeO of the Group, and Ana Luiza McLaren, founder and president of the company’s Board of Directors, Puga will be responsible for contributing to the advancement of transformational change in the business.
“In a scenario of expanding our operations in different markets and channels, and consolidating Enjoei as a Group, we are investing in reinforcing our senior leadership with the aim of continuing to take advantage of opportunities for the perennial and sustainable growth of the business. Igor He has shown himself to be highly capable of sharing the challenges of expansion with us and I am sure that he will bring a different set of expertise that will be complementary to Enjoei’s history”, said Ti Lima, founder and CEO of the Enjoei Group.
The new partner and executive vice-president brings with him a wealth of knowledge in consumption, technology, finance, retail, sales and communication and, among his main responsibilities, is to act on opportunities to generate and increase revenue for the Enjoei Group companies. .
“I join Enjoei with the vision of being able to contribute to a long-term project, including as a partner of the company. And this project is also a pioneer in the mission of building a category within a growing habit, but still incipient among Brazilians, which is circular fashion. After 15 years exploring the digital world, it’s time for Enjoei to move into the physical world, where it has already set foot with the acquisition of Cresci e Perdi”, added Igor.