Executives will work alongside Alexandre Vilela (X) and Marcelo Bruzzesi
BETC Havas announced two reinforcements for its creative area and will now have Sophie Schnburg and Otavio Schiavon as vice-presidents of creative at the agency.
The professionals, who have consolidated careers and experience with renowned agencies, will work together with the VPs of Creation Alexandre Vilela (X) and Marcelo Bruzzesi.
“I’m very happy to arrive at BETC Havas. Both for the agency’s moment and for my own. It’s a happy meeting, especially because I’ll be alongside Erh, Carol and Tavinho, people I’ve known and respected for many years. What guided our path to this day and what unites us is the belief in creativity as the greatest force. Creativity must always be in charge. It’s going to be beautiful”, said Sophie Schnburg.
The new hires take place three months after the arrival of Carol Boccia as co-president, who leads the company’s operations and new business development in partnership with Diego Alonso, co-president and Erh Ray, founder, CEO and CCO.
Executives will work alongside Alexandre Vilela (X) and Marcelo Bruzzesi