Idea to offer brand experiences with digital out-of-home coverage at the Terminal
NEOOH won the competition promoted by Aena Brasil, manager of Congonhas Airport, to be responsible for selling stands, promotional actions and creating special projects throughout the airport.
From now on, NEOOH will offer an integrated communication approach, combining brand experiences with its digital out-of-home (DOOH) coverage at the Terminal.
The OOH company said that it reinforces its strategic vision in taking advantage of the creative freedom provided by this partnership to integrate DOOH coverage at the terminal with relationship actions and interaction with brands, enhancing results for its customers.