Sports car was launched on April 17, 1964
Ford’s new campaign for the Mustang GT Performance, which celebrates six decades, brings the history and legacy of the sports car that arrives in Brazil with its seventh generation.
The film shot at Estación Mapocho, in Santiago de Chile, is inspired by great cinema classics. It shows the new Mustang entering a vintage car warehouse, where it “awakens” its first version, from 1964.
Together, they stage a “dance” within the environment, with drift maneuvers performed with the help of Chilean professional driver Milenka Cvitanovic.
The campaign will also have versions for social media, including the making off, exclusive interviews and interesting facts about the entire process. The film will also be shown in Argentina, Chile, Colombia and Peru.
The production was carried out by Rebulucion Filmes, in partnership with Canja Audio.
