O SBT attended the Web Summit Rio 2024, an event that brings together leaders from different sectors to discuss the latest trends and emerging technologies. Between April 15th and 18th, Roberto Grosman, SBT’s Chief Transformation Officer, participated in two panels, in which he exchanged ideas and experiences about innovation and the creative economy, providing valuable insights for the media industry.
Last Tuesday (16), from 12:15 pm to 12:40 pm, ‘Skills for innovation and how to systematically develop them’ took place, where the executive addressed the skills needed to drive innovation systematically. On Wednesday (17), the executive joined Luccas Neto, a great influencer and children’s presenter, on the panel ‘The Creator Economy’s TV Moment’, exploring the current moment of the creative economy on television and sharing ideas on how the industry can adapt and thrive in this new scenario.
Rodrigo Hornhardt, Planning & Integration Manager (head of SBT News), was responsible for mediating two panels on different days. On Tuesday, Rodrigo participated in ‘AI Unleashed: Revolutionizing Corporate Innovation’, where he led the debate on the evolution of artificial intelligence and its impact on corporations. On Wednesday, Hornhardt will discuss learnings and challenges during the process to achieve success in the panel ‘Pitch perfect: Lessons learned on the road to success’, scheduled to take place from 12:30 pm to 12:55 pm.
*Cover photo: Giselle Cabral/ SBT News
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