We are providing more time and savings for the business owner
Brazilian fintech Stone, which is among the three main companies in the Brazilian payments market, has just launched the campaign “Time is money and with the PJ Stone Account you have both”, created by the brand’s in-house in partnership with the Greenz agency and production by O2 Filmes.
“With a no-monthly-fee account, integrated with products that simplify everyday life, we are providing more time and savings for the business owner”, explains Rodolfo Luz, head of marketing at Stone.
The nine TV films broadcast during the Formula 1 broadcast on Band and in the digital environment manage to “make the main strengths of our product tangible, at the same time that we move away from traditional formats and deliver fun and informative content to the audience that is in digital environment”, adds Luz. The campaign also includes actions with influencers.
A “one stop shop” solution for small and medium-sized entrepreneurs in Brazil, Stone’s PJ account allows retailers to have access to solutions such as Pix, payment link and bank slip, to avoid disruption in sales.
In business management, allies are ‘Pix em batch’, used for recurring payment of employees; ‘Team function’, which creates individual access for employees; in addition to single statement and DDA, which can be accessed in a single integrated app.
Another possibility is a loan (working capital) with easy contracting within the app and payment through a percentage of sales. The account is free of fees or monthly fees, and promises service in just five seconds, provided by Stone specialists.
