Created by 11:11 and Design Bridge, the moment features a campaign that will unfold across digital media and OOH
Clicksign announced its new brand and repositioning, which aims to highlight the facilities that the service provides, such as agility and security in all parts of the process. Now, the brand has orange as the main color of its identity.
The moment is accompanied by a campaign, signed by 11:11, which features the signature “Clicksign. The click that changes your life” and shows how a contract celebrates great moments and is linked to life’s transformations.
“With the new campaign, we are breaking the view that signing a contract has to be something difficult and bureaucratic. On the contrary, we want to participate in the celebration of the achievements that these documents usually bring, being present in this moment of transformation and ensuring trust and security at all times”, said Raquel Trindade, Chief Business Officer at Clicksign.
In addition to the film, the campaign also has a presence in digital and OOH media. On social networks and proprietary channels, the company will tell more stories of people who found Clicksign a quick and safe way to resolve the analysis and signing of contracts will also gain space.
In addition to 11:11, Lívia Gandara Prado, Head of Marketing at Clicksign, explained that the repositioning work also included a partnership with Design Bridge.
