After leading the Adnews portal content team for 15 years, businessman and journalist Paulo Rosa Neto presents 8MD Digital Marketing to the market, opened this month in São Paulo (SP). The company’s partner is Rubens Rita Júnior, a lawyer with a postgraduate degree from the University of Coimbra, with extensive experience in legal issues related to advertising communication and work with influencers.
The agency will act as full service, having as pillars the creation, communication and use of data to work on digital marketing for its clients. 8MD invests in the development of original content and storytelling as key elements for brand strategies. In addition, it offers marketing consultancy and creative solutions for social networks, product development, websites and applications.
In addition to his time on the Adnews team, Paulo Rosa Neto was one of those responsible for Dainet, the first digital communications agency in Brazil, founded in 1990 by his father and mentor, Antônio Rosa Neto, also known as Toninho Rosa.
Partner Rubens Rita Júnior, in turn, specializes in legal issues related to digital marketing, including advice for influencers, contracts, various applications, startupscapture of leadsbig data, naming rights and political marketing on digital platforms. Therefore, in addition to the creative and strategic work for digital communication, 8MD also acts as legal advice for all legal issues related to the digital environment.
“8MD combines our digital expertise with 15 years of experience creating content in the advertising market. We strongly believe in the potential of stories, in driving brand communication and generating greater engagement with the public. The agency was created to be a true partner for its clients, building strategies and narratives that promote business and the image of brands”, explains Paulo Rosa Neto.
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