Agency will be responsible for 360 communication, including planning, creation, production and influence
W3haus won the account of Dr. Jones, a Grupo Boticário brand focused on the male audience. The agency will be responsible for 360º communication, including planning, creation, production and influence, in addition to being a strategic media partnership with the mission of reinforcing brand positioning and recognition.
The ability to establish genuine connections between brands and consumers through relevant conversations is emphasized by Débora Barbezani, vice president of service and business at W3haus.
“We are happy with the opportunity and super excited to use our experience as one of the largest beauty and self-care content hubs in the country to strengthen Dr. Jones’ connection with the consumer, enhance results and increase brand visibility. Coming soon , we will launch our first campaign”, comments the executive.
