AlmapBBDO leads the ranking with 13 nominations, followed by DM9, which has 11
With the revelation of the shortlist for all categories this Tuesday (21), the Brazilian market reached the mark of 62 finalists in the D&AD Awards 2024. The best positioned agencies are AlmapBBDO and DM9, with 13 and 11 chances of winning Lápis, respectively. The two agencies were tied in the first round of shorlist, released yesterday (20), with eight each. However, today Almap classified five pieces, while DM9 classified three.
Almap had recommendations for two cases: Ear4 (three) and Abrigo amigo (two). DM9 classified The Cost of Gold (two nominations) and The One Exhibiton (one).
Brazil was in the top 10 best-ranked countries, in eighth place.
This year, D&AD received a total of 12,387 entries made up of more than 30,000 individual works, the highest number of entries since 2007. The awards ceremony to reveal the coveted Pencils will be held this Wednesday (22), in Soutback Centre, in central London.
Check out the finalists below:
Animation
Ashe Versus, da The Youth e TBWA\Health Collective, para Moderna
Creative Transformation
Friendly shelter, from AlmapBBDO, for Electromidia
Game
Anitta Squad, from AKQA São Paulo, for Garena
Mission: Whopper, from David São Paulo, for Burger King
Health & Wellbeing
Ready Player Mon, da MRM Spain e Sailor Studio, para Sanofi
Impact
Eart4, da AlmapBBDO, para B3 Stock Exchange, UN Global Compact
The Dropstore, da Publicis Groupe Benelux e Boomerang, para Ministry of Foreign Affairs of the Kingdom of the Netherlands
The Cost of Gold, by DM9, for The Urihi Yanomami Association
Transparency card, from AKQA São Paulo, for Congresso em Foco
The Journey of Autism, by Africa Creative, for Vivo
Amigo Shelter, from AlmapBBDO, for Electromidia
Integrated
0.0 Berriers, from LePub São Paulo, for Heineken
Eart4, da AlmapBBDO, para B3 Stock Exchange, UN Global Compact (subcategoria Collaborative Campaigns)
Eart4, da AlmapBBDO, para B3 Stock Exchange, UN Global Compact (subcategoria Content Led Campaigns)
M&M’s Ring of Comfort, from AlmapBDDO and BBDO NY, for Mars
#TurnYouBack, by David São Paulo and David Madrid, for Unilever
Pharma
Mapping the tumor, by Lightfarm Studios and Havas Lynx, for Astrazeneca
Ashe versus, da Satelite Audio, The Youth e TBWA\Health Collective, para Moderna
Outcare v2, da Havas Health & You, para Hospital Samaritano
Press & Outdoor
The Sticker Deal, from David São Paulo, for Burger King
The One Exhibition, da DM9, para Leica
Product Design
Trucss, da Africa Creative, para Trucss
The Cost of Gold, by DM9, for The Urihi Yanomami Association
Spatian Design
Brumadinho Memorial, by Greco Design, for Avabrum
