The campaign will feature publicity on the brand’s social networks and will be shown on Band
Royal Prestige announced the launch of a global campaign in the eight countries in which the brand is present, namely the USA, Mexico, Brazil, Argentina, Colombia, Peru, Ecuador and the Dominican Republic.
With the motto “Royal Prestige at every moment, a surprise”, the brand recognizes the importance of the emotional connections that its products provide by making everyday moments something more special.
“‘Royal Prestige every moment a surprise’ is a statement of commitment to the values important to our purpose: connection, care and surprise. Instead of simply highlighting the technical features of your products, we are now highlighting stories that resonate with surprising and unique emotions, memories and experiences generated through our utensils”, said Cinthia Oliveira, Marketing Director of the brand in Brazil.
The new campaign will be launched in Brazil on the brand’s social networks, being part of all communication and actions carried out in partnerships with opinion leaders. The film will be broadcast exclusively on Band.