Marcelo Quintela will have the mission of ‘expanding the range of advertisers’, as stated by the company
Dual Mídia OOH hired Marcelo Quintela as new business director. The executive, who was at VML as managing director of OOH media, has a long history of working in the out-of-home media segment with stints at the Newcomm group, Agência Mídia and Plus Mídia.
The executive’s main mission at Dual will be to expand the range of advertisers and company segments that can benefit from the rich portfolio of 200,000 points mapped for OOH actions throughout the country.
“After many years working in large agencies with their clients, I will bring my almost 20 years of experience, learning and contacts in this segment to Dual. I am happy to arrive at a very important moment in the history of Dual, which has been growing strongly and will continue to invest to increasingly raise the level of its operations”, he states.
