More than 2 thousand VTEX global customers will be able to carry out sales campaigns on Pinterest
Pinterest and VTEX announced a partnership in Latin America to help customers expand their presence in local commerce and connect with more consumers. The collaboration allows more than 2,000 VTEX global customers to integrate their product catalogs, create pins and run sales campaigns on Pinterest.
“With over half a billion monthly active users, Pinterest has been showcasing more relevant products that our users love on the platform. Our partnership with VTEX is yet another way for big brands and local customers to connect with our users who are looking for a positive and inspiring place to shop online,” said Matt Hogle, vice president of global sales organization at Pinterest.
“With our latest social commerce partnership with Pinterest, VTEX plays a key role in translating the inspiration consumers discover on its platform into real shopping connections for many of the world’s most popular brands. This collaboration will foster many valuable interactions , which will drive organic growth and foster a vibrant community as we continue to deliver the best unified commerce experience,” explains Santiago Naranjo, CRO at VTEX.
VTEX customers such as Whirlpool, Blaisten and Easy are among the first to test the collaboration.
(Credit: Photo by charlesdeluvio on Unsplash)