Executive has worked at Publicis, FOX, Havas and Webedia group
3C Gaming announced the arrival of Renato Paiva, who will be the new VP of operations. With experience in structuring large-scale projects, the businessman is a key player in the new phase of 3C Gaming’s entire operation, to promote its growth inside and outside Brazil.
The company’s main goal is to adapt to the current market reality, which seeks more efficiency in services. In this sense, the business concept was expanded and the 3C brand repositioned itself with the aim of delivering an additional layer of strategy to its service portfolio and expanding the performance of its operation as a whole.
The agency explains that the redirection of 3C Gaming takes place at a time when Brazil has become an important part of the international games and e-Sports market.
The new vice-president has experience with companies such as Publicis, FOX, Havas and the Webedia group, with emphasis on having been responsible for implementing IGN in Brazil and Webedia in Portugal.