Pieces are advertised on social media
The National System of Advertising Agencies of Rio Grande do Sul (Sinapro-RS) announced a campaign with the objective of reinforcing the various benefits that the Sinapro/Fenapro System offers to its members, showing that the performance and deliveries for the agencies go beyond the legal pillar.
Created by the Conjunto agency, the campaign features contemporary, relaxed and objective language inspired by the latest trends in social media. With memes and phrases such as “I’m a Sinapro member, so of course I have benefits”, the campaign seeks to engage and invite members to record their testimonials on video as well, informing and reminding them of the advantages that the System offers.
“We want to show how being part of this System provides tools and practices to improve agency management and how this improves the quality of our associates’ deliveries to their clients. And that working in synergy and as an ecosystem results in the consolidation of a strong market for everyone,” explains Juliano Brenner Hennemann, president of Sinapro-RS.
The campaign is publicized on social media.
