Journalist and influencer will cover the brand’s actions in Paris during the Olympics
Medley announced a partnership with influencer and journalist Fernanda Gentil to strengthen the “Effective in Everything You Do” team and its connection with sports, mental health and confidence. Fernanda will cover, directly from Paris, the brand’s actions as a sponsor of the Brazilian Olympic Committee (COB) during the days of the games.
In Paris, Fernanda will be Medley’s connecting element between Brazil and France during the brand’s activations in both countries. The published content aims to strengthen the efficacy and quality credentials of the medicines, linked to the history of supporting sports and benefits for mental health.