Executive now manages the unit’s entire portfolio of on and off-line products, which includes publications and content portals
Doria Editoria has announced Beatriz Cruz as its new publisher. With three decades of experience in the communications market, the executive will now lead the unit’s entire portfolio of on and off-line products, which includes publications and content portals.
“Doria Editora’s tradition is to deliver quality editorial products to a qualified audience. We will maintain our focus on our readers, without losing sight of the cutting edge. We remain attentive to new consumer trends to increasingly improve our ecosystem,” said Beatriz.
She joined Grupo Doria in 2001 and took on the role of general director of advertising, where, in addition to modernizing the company’s publications and launching digital products, she was one of those responsible for bringing and producing the Brazilian version of Robb Report, present in more than 20 countries.
A graduate of PUC São Paulo, Beatriz has held leadership positions in national communications companies throughout her career and led multidisciplinary teams.
“Beatriz Cruz brings together expertise for this leadership position. She is a professional who is part of the history of our group, as she has brought pioneering spirit, credibility and avant-garde to the business, and has been able to form high-performance teams,” said João Doria Neto, president of Grupo Doria.
Currently, Doria Editora brings together the publications LIDE Magazine, Fórum&Negócios Magazine, Líderes do Brasil Magazine and Brazil Leaders, in addition to Robb Report Brasil. The business unit is also responsible for the content portals líder.inc, revistalide.com.br and robbreport.com.br.
