With 31 years of history supporting and strengthening the live marketing sector, AMPRO announces the opening of case registrations for the 24th edition of its traditional annual awards event.
In this edition, the AMPRO Awards has been completely revamped, becoming independent and featuring 20 categories (3 more than in the previous edition). The maturity and quality of the cases received from all over Brazil have made the award, in this edition, nationally competitive, where everyone can compete in the categories: Best Case by Vertical, Grand Prix of Creativity and Grand Prix ESG. Another new feature is the opening of registrations for jurors interested in participating and the updating of the judging process, criteria and weights, giving more emphasis to the creative concept.
“In the last 2 years, the award has broken a historic record of entries, the last edition had 467 cases entered, evaluated by a team of 174 judges, which represents a growth of 7% compared to 2022. This result demonstrates the importance and size of a sector that is only growing and that has maturity and creativity from north to south of the country”, says Heloísa Santana, executive president of AMPRO.
The award, which recognizes the best cases from the perspective of creativity, was revamped by a working group formed by experienced professionals from the market, in the areas of creation, business, planning, management and ESG, recognized in national and international awards that have contributed for years to the format and dynamics of the award.
Another new feature is the new brand, the infinity symbol, which represents movement, continuity, transformation and limitless creativity, one of the pillars of live marketing. The color palette was designed to convey power, sophistication and transformation, necessary and present in every job that is performed.
You can register at official site The award ceremony will be open until August 19 for communication agencies established in Brazil, whether or not they are members of the entity, in the 20 categories, which are divided into four creative verticals: business, consumer, content and trade. Participation in the Grand Prix ESG is optional.
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