Scanntech, a leader in market information for the retail and food industries, is holding the third edition of (IN)MOTION on August 7th at the Convention Hall in the Anhembi District in São Paulo. With the presence of 2,000 top executives from the retail and fast-moving consumer goods industries, the event is Latin America’s leading forum on innovation and data efficiency.
“Since we entered the Brazilian market 10 years ago, we have brought about many changes in how the industry uses intelligence on a daily basis. Our event is called (IN)MOTION because it represents our entrepreneurial spirit of constantly seeking ways to innovate and disrupt the market, simplifying the complex and generating results through efficient solutions,” explains Priscila Ariani (pictured), Marketing Director at Scanntech.
According to Priscila, (IN)MOTION is the moment for the market to update itself with information, cases, insights, provocations and news, brought by the world’s greatest references. “In short, the event is part of our commitment to generate high performance through innovation, technology and intelligence”, explains the executive.
This year, (IN)MOTION has a program full of inspiring talks. Check out some of the renowned professionals who will be present:
Marc Randolph, co-founder of Netflix
Marc’s talk will draw insights from his memoir “That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea.” Throughout his talk, Marc will discuss the importance of innovation and the entrepreneurial culture that has allowed Netflix to thrive.
Jason Goldberg, Retail Expert and Director of Commerce Strategy at Publicis Groupe
Known on social media as @retailgeek, the retail expert whose expertise attracts a large online audience is recognized as one of the industry’s top influencers.
Goldberg, who has an engaging and lighthearted approach to business challenges, will discuss six trends for the future of retail, such as digital grocery and the emergence of exclusive brands, as well as outline ways to solve the most common challenges that retailers face on a daily basis.
Zeina Latif, award-winning author and economist
Is there a way out for Brazil? This is what Zeina Latif, elected the best chief economist by the Order of Economists of Brazil and a finalist for the 2023 Jabuti Prize with her book “Nós do Brasil: nossa Patrimônios e nossa Escolhas” (We of Brazil: our inheritances and our choices), will discuss. Zeina will discuss the challenges and paths for Brazil’s development, addressing high taxation and historical factors that impact competitiveness in retail and industry, and advocating continued institutional maturation as a solution to the country’s economic problems.
Pascal Finette, author and Head of Entrepreneurship and Open Innovation at Singularity University
The insights brought by Finette are the result of a thorough analysis of thousands of organizations and leaders who have been successful in reinventing themselves repeatedly, to maintain relevance even in an extremely changeable world like the contemporary one.
With three decades of experience in the technology sector, Pascal Finette has held leadership positions at companies such as Google, eBay and Mozilla. He is currently the Chair of Entrepreneurship and Open Innovation at Singularity University, as well as a writer and founder of the consultancies “Be Radical” and “The Heretic”, which trains leaders to face the most diverse challenges, always with a vision of innovation and disruption.
Pedro Fernandes, partner at McKinsey & Company
Pedro Fernandes, who is a partner and specialist in the Consumer Practice at McKinsey & Company, will present the three main consumer behavior trends observed by McKinsey in Brazilian and global retail, in addition to revealing an unprecedented indicator developed in partnership with Scanntech to measure the health of consumption in retail.
In addition to the lectures, the event will also mark the launch of the (IN)NOVA Award, a first-of-its-kind award that will recognize innovations that have an impact on the fast-moving consumer goods industry. The ceremony will be held during the event, recognizing brands that have excelled in areas such as Food, Beverages, Cleaning, Perfumery and Social Impact.
(IN)MOTION is a unique opportunity to stay up to date on the latest market trends and innovations, with valuable insights from global leaders and debates that promise to spark new ideas and solutions.
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