The decision was taken unanimously and the companies were also warned about the pieces
The National Advertising Self-Regulation Council (Conar) unanimously decided, through the Ethics Council, to suspend the broadcasting of three advertising campaigns involving betting houses, one from Estrela Bet and two from Esportes da Sorte.
The decision, published on the entity’s website, detailed that the result of the trial of both was for “suspension aggravated by warning”, for having violated the rules of Annex X, a document with the self-regulation rules for betting advertising in Brazil.
In the case of Esportes da Sorte, the suspended campaigns are “Esporte sa Sorte – Boost your extra income” and “Esportes da Sorte, it’s much more than betting”.
As for Estrela Bet, the campaign affected by the decision is “Estrela Bet – Meet Aviator at Estrela Bet. Fun and quick and easy profit”, consisting of a digital banner that was displayed on several websites and online platforms.