Rowers Evaldo Becker and Piedro Tuchtenhagen, from the Brazilian rowing team, exchanged the last qualifier for the Paris Games for a bigger mission: helping communities affected by the floods in Rio Grande do Sul, in April. The duo, who trained at the Gaucho Rowing Federation (Remo Sul), on Ilha do Pavão, postponed their Olympic dream to dedicate themselves to rescue and support the residents of the region.
With this attitude, Evaldo and Piedro inspired the “Beyond the Hoops” campaign, launched by sportv in partnership with SquarePixel. The initiative seeks to raise donations to revitalize Remo Sul, which was heavily affected by the floods. Contributions can be made directly on the “For Those Who Donate” platform, combining passion for sport with solidarity.
TECHNICAL DATA SHEET:
Movie: Beyond the Hoops
Client: Sportv
Produtora: Square Pixel
Executive Creative Director: Luis Paulo Gatti
Director: Raphael Dias
Writer: Henrique Chaparro
1st AD: Nicolas Lobato
Executive Production: Aramis Barros and Raphael Dias
Production Director: Pedro Amaro and Carla Fontella
Production Coordinator: Diego China
Production Rio Grande do Sul: Luiza Vasconcelos
Production Assistant: Jeannine
Director of Photography: Leo Angeli
1st AC: Julio Filinzola
2nd AC: Leo Melo
Rio Grande do Sul Collection: Shandler Guterres
Post-production coordination: Marcelo Vidal
Editing: Pedro Magalhães and Erick Figueiredo
Motion graphics: Aleff Mauricio
Visual Effects CGI: Umbrella.tv
Colorization: André Tavares
Financial: Vitor Hugo