Today, media and BI teams invest more time in data extraction or in joining, normalizing and reviewing tasks of existing tools on the market paid in dollars, than in analyzing the results itself.
The business intelligence company BBI.Solutions announces the launch of the Self.BI solution, which promises to reduce the obstacles encountered by agencies and advertisers in the process of extracting and analyzing data.
The tool is able to increase productivity in an objective, digital and self-service way. “Today, media and BI teams invest more time in data extraction or even in joining, normalizing and reviewing tasks from existing tools on the market paid in dollars, than actually analyzing the results. With Self.BI, time will be dedicated to the analysis, for a price in reais lower than existing international solutions, paying only for what you use”, explains Gabriel Queiroz, founder and CEO of BBI.Solutions.
The new solution has three modules that can work together or independently. One of them is capable of extracting, unifying and normalizing data from dozens of sources, especially the media, from platforms such as Google, Facebook and Kantar Ibope Media. Annual plans can be purchased from R$ 39.90.