New executives from agencies, OOH and production companies marked the week
The week ends with few but important movements in the advertising market, such as the departure of Deh Bastos and Map Brasilwhere she held the position of partner and executive director for one year.
Meanwhile, the GUT Sao Paulo introduced its new Chief Business Officer (CBO), Luiz Arrudato the market. With experience at Box1824, AKQA, WGSN, the professional arrives at the newly created position by the agency with a focus on an integrated strategic approach to business.
A B&Partners announced the arrival of Jef Martins for the position of head of communications. In the position, the executive will be responsible for the areas of press relations, marketing, events, internal communications, market relations and the network’s digital platforms.
I and OMZ reorganized its leadership structure and now Simões, CEO of OMZ, has other executives in C-level positions at his side. Mayra Lambuntil then executive director of customer service and creation, will now be responsible as CCO, and Daniel Oliveirawho was responsible for planning and media, takes on the role of CMO.
In the OOH sector, JCDecaux announced the hiring of Gustavo Soares as the new commercial head. The executive will be in charge of the entertainment, fast food, automobiles, international, luxury and energy verticals, reporting directly to João Binda, the company’s commercial director.
The producers also presented their new products to the market. Prodigal Filmsfor example, announced the hiring of MlkBrutal as the production company’s new scene director.
I and Limbic Music presented Cristiane Marquesi as your new customer service director and DLKTSN announced the arrival of Fernanda Souzaartistically called “Correrua”, for the production company’s team of scene directors.
